Raising Breast Cancer Awareness Through the Lens of Margareth Horhoruw

Photo exhibition by Margareth Horhoruw which shows the journey of breast cancer patients and survivors was officially opened at Alun-Alun Indonesia, Grand Indonesia West Mall (3/11). The exhibition was opened by Veronica Basuki Tjahaja Purnama as the Head of Yayasan Kanker Indonesia (YKI). With the theme #SADARI: Kenali Tubuhmu, Sadari Adanya Kelainan (Know Your Body, Be Aware of Abnormality), the exhibition presents 20 black and white photographs which represent 11 breast cancer patients.

The event was motivated by Maggy’s concern towards the high number of breast cancer patient in Indonesia. Data from Badan Penyelenggara Jaminan Sosial (BPJS) Kesehatan shows that from December 2014-September 2015, 43.744 breast cancer cases were addressed. This makes breast cancer one of the types of cancer which Indonesian female suffer from the most.


Maggy stated that she hoped this exhibition will be an eye-opener for Indonesian female to understand the importance of early detection and early handling towards breast cancer. She’s concerned that many breast cancer patients find out about their illness only after it’s already in the advanced stage. “Even if it’s detected early, it doesn’t guarantee any immediate medical help,” said Maggy.

For Maggy, the desire to bring up the story of breast cancer patients became stronger as she realized that the socialization to raise people’s awareness through photography is still very limited. This was what motivated Maggy to finally started the project in 2015. She met breast cancer patients in several areas in Indonesia and Australia. Maggy admits that there were some challenges in asking to photograph the patients because they tend to be reserved. The patients finally began to open up when Maggy told them about the mission of her project, that is to raise more awareness among women.


Other than photo exhibition, the event also held various talk shows about breast cancer that present medical experts, activists, and breast cancer survivors as the speakers. “I hope that this photo exhibition and educative talk shows will give valuable learnings from the survivors and patients so we can raise more public caution and concern towards the danger of breast cancer,” said Maggy. She also added she learned so much from the survivors and patients’ strength in facing the illness, including how to build confidence and spirit to recover.

Photo exhibition #SADARI and talk shows take place from November 3rd – 15th 2016 at Alun-Alun Indonesia, Grand Indonesia West Mall.


Margareth Horhoruw in front of her works at the exhibition opening

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